PROJECT DETAILS
CLIENT: 5GAA
PROJECT: Branding Creation
WEBSITE: 5GAA
#ArtDirection
#ProjectManagement
#BudgetManagement
#ConceptDev
#BrandingDev
#BrandingActivation
#Production Management
#TeamManagement
MY ROLE
At first, my role has been to define the branding guidelines for the whole 5GAA Association at a global level. Secondly, I managed strategically the design development and communication for each Chapter locally for the 5GAA events taking into account the cultural aspect.
The 5G Automotive Association (5GAA) is a global, cross-industry organisation of companies from the automotive, technology, and telecommunications industries (ICT), working together to develop end-to-end solutions for future mobility and transportation services.
Created on September 2016, the 5GAA unites a large member base, including 8 founding members: AUDI AG, BMW Group, Daimler AG, Ericsson, Huawei, Intel, Nokia, and Qualcomm Incorporated.
VIDEO – BRANDING ACTIVATION